SEO · AEO · GEO

SEO that gets you to the top of Google and keeps you there

Our SEO services are executed in Lancaster PA, but we serve clients nationwide. We help you climb the search results and build the authority that gets you mentioned in AI answers from ChatGPT, Google’s AI Overviews and more.

How is RODA marketing different?

With over 180,000 SEO and internet marketing agencies in the US alone, we get the question. Here’s the answer:

  • Our responsiveness is unmatched in the industry
  • Our 24/7 reporting dashboard shows what IS working and what IS NOT, so we can update your campaign on the fly
  • 90%+ annual retention rate
  • Perfect 5-star rating on Google
  • 15+ years of SEO experience
  • Link building built for both search rankings and AI answers
Case study

900 → 1,500+ keywords

in less than 2 months

Case study

400 → 930+ keywords

in less than 2 months

AEO + GEO

SEO for the age of AI answers

More people now get an answer before they ever click a link, from Google’s AI Overviews, ChatGPT, Perplexity, Gemini and voice assistants. Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) help make sure your business is part of those answers, not just the blue links underneath them.

AEO

Answer Engine Optimization

We structure your site so search engines and voice assistants can lift a clear, direct answer from it: question-led headings, concise answers, FAQ content and custom SCHEMA that spells out who you are, what you do and where you do it.

GEO

Generative Engine Optimization

AI tools like ChatGPT, Gemini, Perplexity and Google’s AI Overviews build answers from sources they consider trustworthy. GEO is about making your business one of those sources: consistent details across the web, authoritative content and mentions on sites those tools already rely on.

Links

Link building, the bridge

The outreach that lifts your Google rankings also feeds AI answers. Guest posts, niche edits, brand listicles, community mentions and press releases put your name on credible third-party sites, which is exactly where AI tools look before recommending someone.

Our link building

How our link building helps you show up in AI answers and search

AI tools don’t just read your website. They look at what the rest of the web says about you. Our link building puts your business in those conversations:

  1. Earned mentions on relevant sitesBlogger outreach campaigns and niche edits place your brand inside content that already ranks and gets read in your industry.
  2. Brand listicles, mentions & reviews“Best of” lists and review roundups are the kind of pages AI tools summarize when someone asks who to hire.
  3. Consistent local citationsYour name, address and phone number listed the same way everywhere, so search engines and AI models can confidently connect every mention back to you.
  4. Press releases & community mentionsFresh, credible coverage gives AI tools more independent sources that vouch for your business.
  5. Content and SCHEMA that answer questionsOn your own site, custom SCHEMA and SEO blogs written around real customer questions make you easy to find, understand and quote.

No one can guarantee a spot in an AI answer, and anyone who promises one isn’t being straight with you. We build the signals these tools rely on, and we report on everything we do.

Rank higher. Get cited. Get more leads.

Find out which SEO package fits your business and budget.

What our SEO packages include

  • On-page optimization (H1/H2 tags, internal linking, custom-created SCHEMA and more)
  • Off-page optimization (link building, ranking signals, DA/DR improvement)
  • Link building: guest posts, niche edits, content syndication
  • Answer Engine Optimization (AEO): question-led content, FAQ sections and custom SCHEMA so search engines and AI assistants can quote you directly
  • Generative Engine Optimization (GEO): authority-building outreach, brand mentions and consistent citations that help AI tools trust and recommend you
  • Reputation management (responding to reviews, Q&A)
  • Google Business Profile optimization and management
  • Results and performance monitoring via your 24/7 reporting dashboard
Plans & pricing

A package for every budget

Local SEO

$1,500/mo

Best for small local businesses in less competitive industries and markets

Local SEO+

$2,250/mo

Best for large local businesses in more competitive industries and markets

National SEO

$3,350/mo

Best for companies who serve clients nationwide

DeliverableLocal SEOLocal SEO+National SEO
Keyword research & mapping, title tags/meta, H1/H2, robots.txt, XML sitemap, canonicals, ALT tags, internal links, SCHEMA, weekly technical audit, backlink & site-speed audits, weekly deep scan + fixes, GBP optimization✓✓✓
Local citations100200300
SEO blogs12/yr18/yr24/yr
Blogger outreach campaigns4/yr6/yr8/yr
Niche edits4/yr6/yr8/yr
Press releases—1/yr3/yr
Brand listicles, mentions, reviews2/yr3/yr4/yr
Community mentions2/yr3/yr4/yr
Monthly analysis, review responses, downtime monitoring, detailed monthly reports, dedicated project manager✓✓✓
Add-ons

Supercharge your plan with add-ons

Pair any SEO package with social media or paid ads to reach customers everywhere they look.

Social Media Management

$825/mo
  • 3 posts/week on Facebook + a 2nd platform
  • Custom graphics and content
  • Responding to comments and messages

 

Facebook Advertising

$750/mo
  • Ad creation and graphics
  • Ad copy and management
  • Monthly reports

*Ad spend extra

Google PPC

$750/mo
  • Ad creation
  • Ad copy and management
  • Monthly reports

*Ad spend extra

AI search, answered

AEO & GEO FAQs

What’s the difference between SEO, AEO and GEO?

SEO helps you rank in traditional search results. AEO helps search engines and voice assistants pull a direct answer from your site. GEO helps AI tools like ChatGPT and Google’s AI Overviews trust your business enough to mention it in a generated answer. They overlap heavily, which is why we treat them as one strategy.

Is AI search covered in your SEO packages?

Yes. Our packages already include the work that matters most for AI search: on-page optimization and custom SCHEMA, SEO blogs, local citations and link building. We plan and prioritize that work with AI answers in mind, not just rankings.

Can you guarantee my business will show up in ChatGPT or AI Overviews?

No, and you should be wary of anyone who does. AI answers change constantly and no agency controls them. What we can do is build the signals these tools rely on, the same signals that move your Google rankings.

Is traditional SEO still worth it?

Absolutely. AI tools lean on pages that already rank well and on sites with strong backlink profiles, so solid SEO is the foundation AEO and GEO are built on.

Onboarding is easy as 1, 2, 3

Choose which SEO package is best for you. We have packages for every budget.
Visit our Onboarding Forms and select ‘SEO’.
Once you fill out the form, we’ll reach out to officially get started.

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